CASE STUDY
Well Health Medical Clinic Network
PROJECT SUMMARY
The old website was outdated and had very little content, no inbound marketing, and no detailed information about their medical clinics & services.
As part of the website re-design process, our team did extensive research of all top medical clinics websites in the area to see what good user experience and design would look like in the medical sector.
The new website highlights its credentials, experience, and trustworthiness by using real images of clinics and employees throughout the whole site. Many doctors and patients have commented that the new website is the 'best looking and most user-friendly website' they have ever seen.
ABOUT OUR CLIENT
Who is Well Health Medical Clinic Network?
Well Health Clinics has been a highly respected network of medical clinics in Lower Mainland. The network has around 20 clinics serving Vancouver and surrounding areas.
While the growth of Well Health Clinics Network had been impressive, in 2017 they were at a crucial stage in their development where ‘going digital’ had finally become a priority. The old website had very little content, no inbound marketing, and no detailed information about their medical clinics.
That’s where we came into the picture. As part of their website revamp, they wanted not only a new modern look to the website, but also to see an increase in overall website traffic for the lead generation. Well Health needed help from a marketing agency that could commit to partnering long-term to help them through their digital transformation. Perfect Web Creations was selected to build the Well Health Clinics website and begin digital marketing later in 2018.
Services Provided:
- Logo Design
- Branding
- Website Strategy
- Professional Website Design
- WordPress Development
- WordPress Maintenance
Colors & Typography
Brand Identity
MORE VISITORS, MORE CALLS
An exponential increase in bookings
The new clean and modern design is full of CTA’s for various different stages of the patient’s journey. By utilizing the inbound methodology when creating content we have been able to successfully generate a good number of new leads through the website alone since we started the project in 2017. Utilising the powerful features of the WordPress CMS combined with constant content and design updates, utilizing A/B testing and frequent SEO improvements meant that we were slowly able to scale the ranks of Google.
